Web 2.0 And Demolition of Print Media

[ad_1]

Web 2.0 is an open source for all netizens to exercise their democratic rights without misuse. To me, the constitution of web 2.0 reads, ‘We, the people of e-space, having solemnly resolved to constitute the cyber world into sovereign, secular, democratic, republic, and to secure to all its netizens”

In plain, web 2.0 is a netizens/Internet users driven world. It has following features:

Network as platform

User driven/controlled contents

A rich, interactive, user-friendly interface based on AJAX technology

Social networking Aspects

1:1 Connection Between Mobile and Website

Any website based on web 2.0 concept has lots of scope for users. In short, democracy is the main feature of web 2.0. Thus, Web 2.0 is ‘For the People, Of the People, and By the People’.

Web 2.0 implies Netizen journalism. As web 2.0 popularizes Neitizen journalism and more people are becoming ‘public writers’, there is a fear that journalism as a distinct profession is becoming harder and harder to sustain. The boundaries between ‘professional’ and ‘amateur’ performance are breaking down

Until web 1.0, Internet was more or less treated like print media in digital form. But the technological advancement has made it possible to unleash the full potential of the Internet. Today, Internet is recognized as the most powerful medium, even more powerful than newspapers and TVs. According to a study, majority of youngsters surf Internet for a long time than sitting silently in front of the ‘Idiot Box’. Why?

  • Internet is one stop place for both motion pictures (TV) and literary texts (Newspapers)
  • Internet offers a place for 1:1 interactions
  • Internet Today offers lots of spaces for users’ to participate (web 2.0)

In short, Internet serves everything you wish for! Under these circumstances, one can never undermine the scope of Internet at time when the wave of web 2.0 is floating across. It’s high time to recognize the potential of Internet as important media, which seems to be dominating print and visual media (TVs). While TVs continue to grow at their own pace, print media (newspapers, magazines, etc.) may likely to face a tougher challenge from Internet.

I cannot predict how long newspapers will remain. But I do feel confident in predicting that the Internet will continue to demolish the printed world. And with the advent of new technologies (WEB 2.0 AJAX), creating multimedia advertisements inside web pages will make online marketing closer to the highly effective television and radio market strategy. Flash and JavaScript have added visual interactivity–and scripted database functions fill the web with more possibilities than even TV and radio.

[ad_2]

Comments are closed.